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Which Custom Tent Package is Right for You?

When you’re investing in a custom tent for your business, the right setup can make all the difference. Do you need full walls for privacy, flags for visibility, or counters for product displays? Maybe you just want a simple, professional canopy that sets up fast and travels well. This guide walks you through our most popular packages—from entry-level options to fully loaded branded pop up tents—so you can choose the right canopy tent to match your goals, your space, and your brand.

Start Simple with the Classic Package

If you're looking for a branded pop up tent that's professional, durable, and easy to set up without any extra frills, the Classic Package is a great place to start. It’s ideal for small businesses, first-time vendors, or anyone who wants a custom canopy tent that shows up strong at events without the added cost of walls, flags, or counters.

Here's what every custom tent package includes:

  • High-Impact Print Where It Counts
    All of our custom tents feature edge-to-edge sublimation printing on all four peaks and valances. With 16-inch valances on each side, you get plenty of space to feature your logo, tagline, or website in full color and high resolution.
  • Commercial-Grade Fabric that Lasts
    The canopy is made with 600D polyester that’s built to take on the elements. It’s waterproof, fire-rated, and UV-coated with UPF 50+ sun protection. Heat-sealed seams add an extra layer of weather resistance, helping to prevent leaks and extend the life of your canopy. It’s also machine washable, so it stays looking great event after event.
  • Fast, Free Design Support
    Our team will create a 3D visual of your custom tent with logo in 24 hours or less. You can upload your brand assets or just describe your vision—we’ll take care of the rest. All designs include unlimited revisions and Pantone color matching.
  • Strong Aluminum Frame Options
    Choose from our Trader Series or Pro Expo aluminum frames in a range of sizes and colors. Every frame is designed for easy setup, all-day stability, and long-term use.
10x10 custom canopy tent with logo and red frame for pest control business
This 10x10 branded pop up tent for Baird's Pest Control features a red anodized Pro Expo frame and full-color printed canopy.

Explore Add-On Options with Our Custom Tent Packages

Every event has different needs, and our tent packages are built to reflect that. We've bundled the most popular combinations of walls, flags, table covers, and counters to help you build a space that combines standout style with everyday function. These configurations are based on Instant Promotion's best-selling layouts, trusted by thousands of brands for over 20 years.

Whether you're shopping for a custom trade show tent, a branded pop up tent for outdoor events, or a custom canopy tent that does double duty at festivals and storefronts, we've got options to help you stand out.

Grid of custom tent packages with printed walls, flags, and counters
A visual guide to our most popular custom tent packages—showcasing combinations of printed walls, flags, counters, and more.

Here’s a handy guide to our packages and their components:

Package Name Full Height Walls Half Height Walls Table Cover/Counter Flags
Classic
Classic Pro 1 table cover
Classic Plus 1 solid
Impact 1 solid
Impact Pro 1 solid 1 table cover
Vision Digital 3 solid
Sport 1 solid 2 solid
Full Digital 3 solid
Enclosed 3 solid, 1 door
Trader Digital 1 solid 2 solid 1 table cover
Expo 1 solid 2 solid 1 pop-up counter
Instant Event 1 solid 2 solid 2 feather flags
Trader Plus 1 solid 2 solid 1 table cover 2 teardrop flags
Instant Expo 3 solid 1 Case-to-Podium counter 2 feather flags
Food Vendor 1 solid 2 plain mesh, 1 mesh with service windows
Vendor Pro 1 solid 3 aluminum pop-up counters

Keep reading to learn how each add-on works and why it might be the right fit for your promotional tent setup.

Define Your Space with Custom Walls

Walls do more than close off your booth. They create structure, add visibility, and help you guide traffic and interactions. Whether you're showcasing products, running a service window, or simply need extra shelter, we've got wall options that match your goals.

Half-Height Walls: Open and Engaging

Add boundaries without blocking the view. Half-height walls help define your space while keeping it accessible and welcoming.

Standard Half-Height Walls

These walls feature edge-to-edge sublimation printing and are supported by an aluminum bar with brackets. Two-inch straps secure the wall to your tent legs. Choose from single-sided or double-sided print depending on your needs.

Included in these packages: Classic Plus, Vision Digital, Sport, Trader Digital, Expo, Instant Event, Trader Plus

Mesh-Top Half Walls

Want airflow and branding? These combine a fully printed lower panel with a breathable polyester mesh upper section. They're a smart solution for concessions and food service setups.

Each mesh-top wall includes zippers at either end to connect with other full-height walls, plus hook-and-loop straps for securing to the frame. One mesh-top wall with two service windows is included in the Food Vendor Package—perfect for "Order" and "Pickup" signage.

Full-Height Walls: Maximize Branding and Shelter

Go big with full-height walls for bold messaging, added shelter, and privacy. Each wall includes zippers on both sides to connect with additional walls and can be printed single- or double-sided.

Choose from:

  • Solid Walls: Great for brand coverage and weather protection
  • Door Walls: Add flexible coverage with a zippered doorway

Packages with one full-height wall: Impact, Impact Pro, Sport, Trader Digital, Expo, Instant Event, Trader Plus, Vendor Pro

Packages with three full-height walls: Full Digital, Instant Expo

Enclosed Package: Includes three full-height solid walls and one zippered door wall

13x20 fully enclosed custom event tent with printed walls and zippered door
Dan Kite Pinstriping’s 13x20 branded canopy includes full-height solid walls and zippered door walls for a private enclosed space.
Custom food vendor tent with mesh service windows and printed branding
Fried Guys uses a 10x15 food vendor tent with Order and Pickup mesh wall windows and a black anodized Pro Expo frame.

More Wall Options Available

Looking for something different? We also offer:

  • Window Walls: Like the mesh-top half walls, but with a clear window instead of mesh for weather protection and visibility
  • Full Mesh Solid Walls: Unbranded full mesh panels for airflow and visibility
  • Full Mesh Door Walls: Mesh panels with zippered door access

Talk to your account manager if you’d like to swap in one of these specialty wall types.

Make Your Booth Work Harder: Table Covers & Counters

Table covers and counters are often overlooked but incredibly useful add-ons that help you stay organized, showcase your brand, and engage visitors more effectively. Whether you’re bringing your own table or need a portable solution, these extras add both function and style to your custom tent setup.

Branded Table Covers: A Polished, Professional Look

A well-designed table cover can transform an ordinary folding table into a branded focal point. All of our covers are printed in full color, and you can choose the shape and size that works best for your table.

Standard Options

Our default table cover is a fitted 6ft version, but you can also request stretch or loose styles to suit your display preferences. Larger 8ft and 10ft options are available if you're using bigger tables.

Table covers are included in these packages: Classic Pro, Impact Pro, Trader Digital, Trader Plus

Click here to read more about our different table covers.

Custom pop up tent with printed table cover at vendor event
DK Customs uses a 6ft fitted tablecloth with their Trader Digital tent package for a clean, consistent brand presence.

Portable Counters: Branding Without the Bulk

Counters are a great alternative to bulky folding tables. These portable solutions offer display space and storage without weighing you down. Both counter styles include full-color branding so your setup stays cohesive.

InstaStretch Case to Podium Pop-up Counter

This dual-purpose counter acts as a transport case for your materials and transforms into a branded counter in minutes. It includes a sturdy frame, poles, and a printed tension fabric wrap. A compact, professional solution for exhibitors on the go.

Case to Podium counters are included in the Expo Package and the Instant Expo Package

Aluminum Pop-Up Counters

These freestanding counters are built with heavy-duty aluminum frames and topped with a solid wood surface. A printed stretch fabric wrap adds full visual impact. Quick to assemble and ideal for high-traffic booths.

The Vendor Pro Package includes:

  • 3 10ft aluminum counters for 10x10ft and 10x15ft setups
  • 4 10ft aluminum counters for 10x20ft booths
Custom aluminum pop-up counter with printed cover and folding frame
The Fried Guys use an aluminum pop-up counter with a custom printed cover and solid top—a functional centerpiece for food service or vendor setups.
Portable case-to-podium counter with printed wrap and internal storage
This Case-to-Podium counter transforms from a wheeled transport case into a compact branded display with hidden storage and full-color graphics.

Boost Visibility with Custom Event Flags

Flags add height, movement, and energy to your display—making them a smart add-on for any branded pop up tent. Whether you need to attract attention from across a busy venue or provide directional signage, our custom flag options help your booth stand out.

Customize Your Flag Setup:

When selecting custom event flags, you’re not just choosing a style—you’re tailoring visibility and functionality to match your booth's setup and environment. Every flag we produce is made to order, giving you full control over the most important elements:

  • Printing Options: Go with single-sided print for a lightweight solution, or choose double-sided to get your message seen from every direction.
  • Base Styles: Choose a base that matches your location. Use a ground spike for grass or dirt, a metal flat base for indoor use, a cross base for pavement, tent frame clamps for seamless integration, or one of our other bases.
  • Available Sizes: We offer 8ft, 11.5ft, and 16ft options to fit everything from compact booths to large event footprints.

Feather Flags: Elegant Movement, All-Around Visibility

Feather flags have a long curved edge that catches even the slightest breeze. They're a top pick for branding at festivals, races, and outdoor markets. Use them to showcase your logo, call out special offers, or guide guests to your booth.

Included in these packages: Instant Event, Instant Expo

Custom event tent setup with branded feather flags on tent frame and ground bases
Innovative Jeep Products shows how feather flags can boost visibility—mounted both on the tent frame and with flat metal bases.

Teardrop Flags: Crisp Messaging, Wind or No Wind

Teardrop flags hold their shape with built-in tension, so your message stays readable regardless of the weather. Their compact design makes them ideal for both indoor and outdoor use.

Included in the Trader Plus package: Two 8ft teardrop flags. For best results, we recommend using frame clamps to mount them directly to your tent legs. They can also be staked independently as directional signage.

Branded teardrop flags at outdoor event next to custom trade show tent
Branded teardrop flags flank LazerEdge’s custom canopy setup at Brewgaloo, helping the tent stand out in a crowded space.

Optional Substitution: Sleek, Vertical Displays with Rectangle Flags

Rectangle flags offer a modern look and are ideal when you want more vertical space for text or graphics. These are not included in any standard packages but can be substituted or added upon request.

Click here to read our Advertising Flags Buyers’ Guide.

Build on a Strong Foundation: Frames & Storage

Your canopy is only as good as the frame it sits on. At Instant Promotion, we give you two proven aluminum frame options designed for strength, ease of use, and longevity. Once your tent design is approved, you'll also choose how you want to transport and store your setup. Here's how to finish your custom tent package with the support and protection it deserves.

Durable, Reliable Aluminum Frames

We offer two premium frame series that pair perfectly with any custom canopy tent. Each one is crafted to meet the demands of different event needs—from weekend markets to large-scale promotional events.

Pro Expo Frame

Our most heavy-duty frame, the Pro Expo features 2" hexagon aluminum legs and aluminum brackets for maximum strength. It’s built to handle repeated use in high-traffic environments. The Pro Expo is backed by a 5-year warranty and available in silver, black, red, blue, and green (color availability varies by size).

Available Sizes: 10x10, 10x15, 10x20, 13x13, 13x26

Trader Series Frame

A solid, lightweight option for regular events, the Trader Series has 1.6" hex aluminum legs and sturdy nylon brackets. It offers an excellent balance of portability and durability. Backed by a 2-year warranty, it's available in silver, black, red, blue, and green (color availability varies by size).

Available Sizes: 10x10, 10x15, 10x20

Easy Storage and Transport Options

Every custom event tent package includes a durable fabric frame cover—great for short-term storage or local events. If you plan to travel often or want extra protection, we recommend upgrading to a roller bag.

Our heavy-duty roller bags feature reinforced wheels, padded walls, and sturdy handles to make moving your business tent with logo easy and stress-free.

Ready to Build Your Custom Event Tent?

You’ve explored the options—now it’s time to bring your vision to life. Whether you’re looking for a custom pop up tent with logo for weekend events, a promotional tent for nationwide tours, or a fully branded pop up setup that stops traffic at trade shows, we’ve got you covered.

Start by choosing your tent package here. Upload your logos and artwork, or describe what kind of custom canopy you’re aiming for. Our in-house design team will send your free 3D mockup within 24 hours and work with you until every detail is just right.

Once approved, select your frame, storage, and any extra add-ons. We’ll finalize your configuration and get your branded canopy into production.

Need something a little different? Contact us to build a one-of-a-kind setup tailored to your event.

Already know what you want? Buy online today and we’ll confirm your artwork before moving your order into production.

Frequently Asked Questions about Custom Tent Packages

How do I choose the right tent package for my event?

Think about your space, your audience, and how you want to interact with visitors. Do you need extra walls for weather or privacy? Flags to increase visibility? A table cover or counter for product displays? Our packages are designed to fit a variety of event types, and we’re happy to help you choose or customize the right setup.

What’s included with every tent package?

All packages come with a fully printed canopy, premium aluminum frame, and a fabric frame cover for transport. Most also include extras like walls, table covers, flags, or counters—depending on the configuration. Each product page clearly lists what’s included, and we can always help you add or swap components.

How quickly can I get a mockup of my branded pop up tent?

Once you submit your logo and any design notes, our team will send a free 3D mockup within 24 hours—often much sooner. We’ll make revisions until it looks just the way you want, and nothing goes into production until you approve the design.

What size tents are available in your packages?

Most packages are built around our 10x10 size, but many can be quoted in 10x15, 10x20, or even larger configurations depending on your needs. Frame availability and color options may vary by size, so let us know what footprint you're working with and we'll guide you to the best fit.

Can I reuse my tent and accessories for different events?

Yes—our custom canopy tents are built for long-term use. Walls, flags, and counters are easy to swap or reposition depending on your layout. Many clients reuse the same setup across trade shows, festivals, and outdoor events with only minor adjustments to signage or placement.

Can I customize a package if I don’t see exactly what I need?

Absolutely. Every package starts with a tried-and-true configuration, but you’re never locked in. If you need to swap walls, change flag styles, or add a counter, just let your account manager know. We’ll work with you to create the right promotional tent setup for your brand.